Timeline: 15 weeks
The Solution
Understanding the problem
In order to gain a better understanding of the problem, I decided to conduct an interview with Gabriel, a former colleague of mine. Through our conversation, I discovered that remote workers like Gabriel often struggle with finding suitable locations for their work. The interview revealed common challenges such as sifting through numerous options, limited information on amenities, and a lack of reviews. These insights shed light on the frustrations and missed opportunities that remote workers face when searching for alternative workspaces.
Whats the first thing you experience when you want to find a local spot to work in?
Whats your process of choosing a locations?
What are deal breakers for you when you finally choose between spots?
Using my research findings, I created a chart to identify pain points and opportunities throughout the user flow. This detailed information helped me uncover areas for improvement, aiming to enhance the user experience. Analyzing each step allowed me to streamline the process, making it more efficient and user-friendly. By addressing challenges, we can optimize the overall flow and create a better experience.
After identifying potential opportunities and building solutions to problems found in other similar apps i created inicial sketches to represent how to Ui would be laid out to facilitate the experience of users.
During the testing phase, an essential discovery was the demand for instant and seamless access to an interactive map that leverages geolocation. This feature would empower users by delivering a personalized list of locations aligned with their specific filter preferences near them.
The GV Design Sprint provided valuable insights and knowledge, despite initial apprehension about its fast-paced nature. Prior organization facilitated accelerated prototyping, delivering a rough prototype for rapid testing. It emphasized the importance of organization for expediting design stages and the value of user interviews in identifying flow imperfections. User interviews humbled personal opinions, prioritizing user needs and critiques. Overall, the sprint improved the design process and user experiences.
The power of rapid user tests - Initially concerned about the rapid pace, I feared difficulties in engaging users for prototype testing. However, frequent and swift testing proved advantageous, enabling me to complete the app efficiently. The iterative process facilitated rapid development and minimized time constraints. Next time i would confront this as swiftly as possible and not worry about the receptive nature of it.
The weight on research - Encountering unfamiliar territory, I initially lacked knowledge about how workers and students search for spots. Reflecting on my student experience, where finding a quiet place on campus was common, I realized the urban setting presented new challenges. To address this, I engaged with users, conducted extensive research, and explored various methods of connecting users with establishments. While my research was thorough, I recognize the potential for deeper exploration into the decision-making behaviors of individuals. Given more time, I would have delved further into this aspect.
